Cookie Policy

This Cookie Policy applies to the website operated by BetaZen Infotech Private Limited at betazeninfotech.com and to related pages and flows we control, including appointment booking, the BetaZen Pay checkout, product demos, documentation, and digital certificate issuance. BetaZen Infotech is an IT services and technology company based in Kolkata, West Bengal, India, with corporate identity number U62099WB2023PTC265741. This Policy is governed by the laws of India and should be read alongside our Privacy Policy, which describes how we collect, use, and protect personal data in accordance with the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000 (and rules thereunder). We may use cookies set by us (first-party) and cookies set by trusted third parties (such as analytics, payment, and advertising providers) as explained below. This Policy does not cover the privacy practices of third-party websites you reach through links on our site; those are governed by their own policies.

A cookie is a small text file that a website places on your browser or device when you visit. Cookies allow the website to recognise your device, remember your preferences, keep you signed in, and understand how the site is used. Cookies do not run programs or deliver viruses to your device. We also use technologies that work in a similar way. These include: • Local storage and session storage — data stored by your browser to remember settings or interface state (for example, a chosen theme) without a traditional cookie. • Pixels (also called web beacons or tags) — tiny image files or code snippets that record whether a page or email was opened, or that an action was taken. • Software development kits (SDKs) and embedded scripts — code provided by third parties (for example, analytics or payment tools) that helps a feature function or measures performance. In this Policy, we use the word "cookies" to refer collectively to cookies and these similar technologies unless we say otherwise.

We use cookies for a limited set of clearly defined purposes, namely: • To make our website work reliably and securely, including keeping you signed in to your account or admin session and protecting against fraudulent or malicious activity. • To remember your choices and preferences, so the site behaves the way you expect on repeat visits. • To understand how visitors find and use our website, so we can measure performance, fix problems, and improve our content and services. • To support our appointment booking, BetaZen Pay checkout, and digital certificate flows so that transactions and issuance complete correctly. • Where you have consented, to measure the effectiveness of our marketing and, in limited cases, to show relevant information about our services. We do not use cookies to store your full card number or CVV. Payment card, UPI, netbanking, and wallet data are handled by our third-party, PCI-DSS-compliant payment gateways, as further explained in our Payment Policy and Privacy Policy.

Cookies can be either first-party or third-party depending on who sets them. • First-party cookies are set by BetaZen Infotech directly and are used to operate our website, remember your preferences, and secure your session. • Third-party cookies are set by external service providers whose tools we embed on our site — for example, analytics providers, payment gateways, and, where you consent, advertising platforms. These providers may receive information about your visit and process it under their own privacy and cookie policies. We select third-party providers with care, but we do not control the cookies they set once you interact with their services. We encourage you to review the relevant provider's policy for details of its own data practices.

We group cookies into the following categories. • Strictly Necessary — These cookies are essential for the website to function and cannot be switched off in our systems. They include session cookies, security and authentication cookies (including those that protect against cross-site request forgery), and load-balancing cookies that route your requests to the correct server. Without these, core features such as signing in, booking an appointment, or completing a BetaZen Pay checkout would not work. • Functional / Preferences — These cookies remember choices you make to give you a better experience, such as your selected light or dark theme, language or regional settings, and interface preferences. If you disable them, some conveniences may be lost, but core browsing will still work. • Analytics / Performance — These cookies help us understand how visitors interact with our website by collecting information such as pages viewed, time on page, and errors encountered, generally on an aggregated basis. We use tools including Google Analytics 4, Google Tag Manager, and Microsoft Clarity for this purpose. • Marketing / Advertising — Where you consent, these cookies help us measure and improve our marketing and may allow platforms such as the Meta (Facebook) Pixel to record whether you took an action after seeing our content. We do not sell your personal data. The specific providers and cookies in use may change over time as we update our tools; the categories above describe how we use them.

To measure and improve our website, we use analytics and tag-management tools, including Google Analytics 4 and Google Tag Manager (provided by Google) and Microsoft Clarity (provided by Microsoft). These tools may collect information such as the pages you visit, the approximate region you visit from, the type of device and browser you use, referral sources, and how you move through the site. Microsoft Clarity may also capture aggregated interaction data such as scrolls and clicks to help us identify usability issues. Where supported, we configure these tools to limit the collection of directly identifying information. The information collected by these providers is subject to their own privacy and cookie policies. You can limit analytics tracking through your browser settings, our cookie controls where offered, or the provider opt-out tools described in the section on managing cookies below.

Cookies last for different periods depending on their purpose. • Session cookies are temporary. They exist only while your browser session is active and are deleted automatically when you close your browser. We use these mainly for security, authentication, and keeping your place during checkout or booking. • Persistent cookies remain on your device for a set period, or until you delete them, so that we can remember your preferences or recognise returning visitors. Depending on the cookie, this period typically ranges from a few days to around twenty-four months. The durations above are approximate and may vary by provider and browser, and third-party cookies are retained for periods set by the respective provider. You can delete cookies at any time through your browser settings, as described below.

You have several ways to control cookies. • Consent controls — Where we display a cookie banner or preference control, you can accept or decline non-essential categories and change your choice later. • Browser settings — Most browsers let you view, block, or delete cookies and clear local storage through their settings or privacy menus. You can usually choose to block all cookies, block only third-party cookies, or be notified before a cookie is set. Consult your browser's help resources for step-by-step instructions. Please note the consequences of disabling cookies: • If you block strictly necessary cookies, parts of the website may not function — for example, you may be unable to sign in, book a paid appointment, or complete a BetaZen Pay transaction. • If you block functional cookies, preferences such as your light or dark theme may not be remembered. • If you block analytics or marketing cookies, we will collect less information about how the site is used, which does not affect core functionality.

In addition to your browser controls, several third parties offer their own tools to opt out of certain analytics or advertising cookies. • Analytics providers such as Google and Microsoft publish opt-out settings and browser add-ons on their official websites that allow you to limit analytics collection. • Advertising platforms such as Meta provide ad-preference and opt-out settings within your account or on their official websites. • Industry opt-out programmes operated by digital advertising associations allow you to manage interest-based advertising cookies from participating companies through a single control page. Because these tools and their addresses are maintained by the respective providers and may change, please refer to each provider's current official website for the applicable opt-out. Opting out through these tools sets its own cookie, so you may need to repeat the process if you clear cookies or change browsers or devices.

Some browsers offer a "Do Not Track" (DNT) setting that sends a signal to websites indicating that you do not wish to be tracked. There is currently no uniform industry or legal standard for how websites must respond to DNT signals. At present, our website does not respond differently to DNT signals. However, you can still manage cookies using the consent controls, browser settings, and third-party opt-out resources described in this Policy. Where required by applicable law, we will honour recognised opt-out or consent signals to the extent they are technically supported.

We may update this Cookie Policy from time to time to reflect changes in the cookies and technologies we use, or changes in law or regulatory guidance in India, including under the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000 (and rules thereunder). When we make changes, we will post the updated Policy on this page. Material changes may also be communicated through a notice on our website or, where appropriate, by email. Your continued use of our website after an update takes effect indicates your acceptance of the revised Policy. We encourage you to review this page periodically.

This Cookie Policy forms part of, and should be read together with, our Privacy Policy. The Privacy Policy explains in full how BetaZen Infotech collects, uses, stores, shares, and protects personal data, and the rights available to you under the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000 (and rules thereunder). Where information collected through cookies constitutes personal data, we process it in accordance with our Privacy Policy and applicable Indian law. In the event of any conflict between this Cookie Policy and the Privacy Policy on the handling of personal data, the Privacy Policy prevails.

If you have any questions about this Cookie Policy, or wish to exercise choices regarding cookies or your personal data, you can contact us using the details below. • Company: BetaZen Infotech Private Limited • CIN: U62099WB2023PTC265741 • Email: info@betazeninfotech.com • Alternate email: connect@betazeninfotech.com • Phone / WhatsApp: +91 78900 00199 • Registered office: 1/A, 603, 6th Floor, Saltee Plaza 1, Khudiram Bose Sarani, near ILS Hospital, K.B. Sarani, Arjunpur, Kaikhali, Kolkata, West Bengal 700028 For privacy and data-protection concerns, including grievances under the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000 (and rules thereunder), please refer to the Grievance Officer details and procedure set out in our Privacy Policy. This Cookie Policy is governed by the laws of India, and any disputes are subject to arbitration under the Arbitration and Conciliation Act, 1996, seated at Kolkata, with the courts at Kolkata, West Bengal, India having exclusive jurisdiction.